Shopee 11.11 Big Christmas Sale enjoys a record start, with 11 million items sold within the first 5 minutes of November 11

MANILA, NOVEMBER 11, 2021 - Shopee, the leading e-commerce platform in Southeast Asia and Taiwan, is seeing tremendous excitement and support at its largest shopping festival of the year, the 11.11 Big Christmas Sale. Shoppers across the region raced to Shopee to secure the best deals, with 11 million items sold in just the first five minutes of November 11. The midnight shopping rush saw visits spiking 5.5 times in the first two hours, compared to an average day.

Key trends in the Philippines in the first 2 hours of 11.11 Big Christmas Sale

• Many waited for 11.11 to purchase everyday essentials to maximize their savings. Health & Personal Care, Home & Living, and Women's Apparel were the hottest product categories among Filipino shoppers.

• Filipinos eagerly stocked up on supplies such as face masks, skin care products, and mobile accessories. As consumers looked to refresh their wardrobe for the holiday season, clothing tops were also in high demand, with almost 2,000 orders placed early into 11.11.

• Many local sellers are seeing a boost to their business at the 11.11 Big Christmas Sale. An electronics seller earned almost ₱70 million in sales in the first 2 hours.

Discover more irresistible deals at Shopee 11.11 Big Christmas Sale till midnight at https://shopee.ph/m/christmas-sale. 

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About Shopee

 

Shopee is the leading e-commerce platform in Southeast Asia & Taiwan. Shopee connects shoppers, brands and sellers across Asia and other fast-growing markets, empowering anyone to buy and sell anywhere and at any time. 

 

Shopee offers an easy, secure, and engaging experience that is enjoyed by millions of people daily. It offers a wide product assortment, supported by integrated payments and logistics, as well as popular entertainment features tailored for each market. Shopee is also a key contributor to the region’s digital economy with a firm commitment to helping brands and entrepreneurs succeed in e-commerce.

 

Shopee is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Shopee, Sea’s other core businesses include its digital entertainment arm, Garena, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.