Tuesday, March 19, 2019

Jr. NBA Philippines Presented by Alaska Returns to Benguet to Host Camp


Jr. NBA Philippines presented by Alaska returns to Benguet State University for this year’s second Jr. NBA Philippines Regional Selection Camp on March 23 and 24.  Jr. NBA coaches, led by Carlos Barroca of the NBA and PBA Legend Jeffrey Cariaso, will bring the league’s youth basketball participation program to teach basketball fundamentals and impart core values of the game to boys and girls ages 10-14.

Participants will experience world-class basketball instruction in the two-day event, which will tip off on March 23, Saturday, at 7:00 a.m.  The aspiring Jr. NBA All-Stars will go through a series of skills stations that will test their dexterity in dribbling, passing, shooting, lay-ups and footwork.  Top performers on the first day will progress to Sunday to be coached on advanced basketball concepts and participate in team exercises and exhibition games.

Boys and girls will vie for slots to represent North Luzon in the Jr. NBA Philippines National Training Camp in Don Bosco Technical Institute Makati on May 17-19.  Athletes selected in the Benguet Regional Selection Camp will comprise part of the top 40 boys and 40 girls gathered from Regional Selection Camps in Lucena (March 9-10), Dumaguete (March 30-31), Butuan (April 13-14), Metro Manila (April 27-28), and the Alaska Power Camp.  

The 2019 batch of Jr. NBA Philippines All-Stars—comprised of as many as five boys and five girls—will participate in the first Jr. NBA Global Championship Asia Pacific Selection Camp, a week-long selection camp in June with top youth players from North Asia, Southeast Asia and the Pacific region.

In addition, the top performing 10 boys and 10 girls will represent Asia Pacific in the second Jr. NBA Global Championship held Aug. 6-11 at the ESPN Wide World of Sports Complex at Walt Disney World near Orlando, Florida.  The international event will feature talented youth from the United States, Canada, Latin America, Europe, the Middle East, China, Mexico, Africa, India and the Asia-Pacific.

Jr. NBA Philippines 2019 is presented by Alaska, with AXA, Gatorade, Globe, Panasonic, Rexona, and Vivo as official partners.  ABS-CBN S+A, Basketball TV and NBA Premium TV are the official broadcasters of Jr. NBA Philippines.

Participants can register for the Jr. NBA program online at www.jrnba.asia/philippines, and follow Jr. NBA on Facebook and the NBA at www.nba.com and on Facebook and Twitter.  Fans can visit www.alaskamilk.com to learn more about Alaska Milk Corporation, and follow Alaska Milk on Facebook for more information about Alaska Sports.
About the NBA
The NBA is a global sports and media business built around four professional sports leagues: the National Basketball Association, the Women’s National Basketball Association, the NBA G League and the NBA 2K League. The NBA has established a major international presence with games and programming in 215 countries and territories in 50 languages, and merchandise for sale in more than 100,000 stores in 100 countries on six continents. NBA rosters at the start of the 2018-19 season featured 108 international players from 42 countries and territories. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with 1.5 billion likes and followers globally across all league, team, and player platforms. Through NBA Cares, the league addresses important social issues by working with internationally recognized youth-serving organizations that support education, youth and family development, and health-related causes.

About Alaska Milk
Given the growing issues on health as well as the fast-changing technological environment, which leads to the change in children’s interests and behavior or sedentary lifestyle, Alaska believes that there is a need to reinforce its thrust in leading a healthy lifestyle not just by drinking milk but also by leading an active lifestyle. Alaska seeks to engage the youth, especially younger kids, in sports.

Alaska Milk looks beyond selling milk – it sells nutrition and by doing so, the Company and brand Alaska is doing its part in nation-building.  Through youth sports development programs, Alaska is able to help nourish children for them to develop into champions in the field of interest and, in general, in life.  The overall objective of the Alaska Sports is to strengthen the brand’s equity in nutrition through sports. To portray Alaska Fortified as a brand that helps instill the values of determination, discipline, teamwork, and hard work among the youth through sports.

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