As
part of this global partnership and to strengthen the recently launched Facebook
fan page, BEKO Philippines is holding the activation promo “Kick Your Way to Barcelona:
The BEKO Grand Kick-off Challenge.” The
promo is open to everyone who has a valid passport (except for
professional football players). For one
to join, he or she must do the following:
Step 1: Like BEKO
Philippines’ Official FB (facebook.com/BEKOPH) account and Like the BEKO
Kick Your Way to Barcelona
FB post;
Step 2: Register at www.plugnplay360.com/kickyourwaytobarcelona
(micro site) with his/her complete
name, address, contact number, email and FB username; and
Step 3: Upload a
creative photo of one’s self or with friends with a caption that says- #HelloBekoPH
and press the Submit Entry button.
The Facebook Contest ran
from December 1 to January 7, 2017, attracted a number of participants who come
from different backgrounds and representing Beko’s target market profile. They will gather on January 14, 2017 for the
Kick-Off Challenge qualifier with which each participant will be given three
(3) attempts within one (1) minute each to try and kick a ball inside a
customized mock up washing machine goal from a designated distance of twenty
(20) feet. There shall be a knock-out
phase and only the top 10 participants who successfully made the most number of
goals shall move-on to the final round.
During the Final Round on
February 10, 2017, the top 10 participants shall be given three (3) attempts within
one (1) minute each to try and kick the ball inside a customized mock up
washing machine goal from a designated distance of twenty (20) feet. The
participant with the most goals shall be declared the grand winner. In case of
a tie, the shoot around with 3 attempts and one minute limit shall be repeated
until one emerges as the grand winner.
The top 10 finalists will
each be given a specially designed BEKO FC Barcelona Gym Bag. Sparta Philippines, the country’s only indoor
football pitch located in Mandaluyong City, is the official venue partner of
the activation.
The winner will receive a
plane ticket for one (1) to Barcelona, Spain, a ticket to an FC Barcelona match
to be held at Camp Nou, hotel accommodations, and city tour.
Alongside this activation, BEKO
Philippines also runs the “Witness
the Victory 2.0!” Experience Camp Nou and Enjoy Barcelona for
Free promo. Now on its second
year, the raffle promo runs from November 15, 2016 until January 31, 2017 and is
open to all buyers of BEKO products.
Two (2)
winners will be drawn and each will enjoy a trip for two (2) to Barcelona,
Spain to watch an FC Barcelona match live in April 2017. The tax free prizes include Two (2) Round
Trip Tickets to Barcelona, hotel accommodations with breakfast for 2, Barcelona
City Tour, and Two (2) La Liga Match Box Tickets.
About BEKO
BEKO is one of the strongest and leading brands in the
whitegoods sector in Europe and has been the fastest growing brand in the
European market. Given that the brand
sells every two seconds somewhere in the world,
BEKO has always embraced the goal of “Being a World Brand.” BEKO has been the first choice of 280 million
consumers in more than 100 countries by carrying on its Turkish market success
all over the world.
Designed to make your life easier thanks to super-fast
programmes and energy saving technology - BEKO delivers exceptional value for
money, providing smart, innovative and energy efficient home appliances. These
factors, combined with an affordable and reliable proposition, make BEKO the
brand of choice for today and the future.
BEKO is the international home appliances brand of the
Arçelik Group and belongs to the Koç Holding – one of the largest companies in
Europe, ranking among the first 250 on the Fortune Global 500 list. It is also
the leading home appliances brand in Turkey, offering extensive and innovative
ranges of both home appliances and consumer electronics. The Arçelik Group, with
nearly 60 years of experience in the industry, is now a key player in the home
appliance industry in Europe, Middle East, and Africa. With approximately 25,000 employees and 14
production facilities throughout the world, the Group provides products and
services in over 130 countries with sales and marketing offices located in 25
countries and under 10 different brands.
To know more about Beko and Beko
Philippines, like the Beko Philippines fan page (@BekoPH) or visit the website
at www.beko.ph.
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