Basketball plays an essential
part in Filipino culture. Being more than just a game and a sport, it has
become the country’s source of pride and has exuded incredible power to unite
people.
Gilas Pilipinas, the country’s
national basketball squad, has become famous for its unique brand of
basketball, as it turns a collective heartbeat each time the team steps on the
hardcourt. In recent years, the team was able to own the term “puso” when they
put up a tough fight against more fancied opponents in the global basketball
arena.
The solid support from Manuel
V. Pangilinan and Smart Communications united the entire country in one hope
that Gilas Pilipinas will finally triumph.
For 2017, as the team suits up
for its renewed quest, Chooks-to-Go joins Smart to reinforce Gilas’ campaign in
its quest to qualify for the 2020 Olympics.
The new partnership was
launched during the “#ManokNgBayan” event, which Chooks-to-Go hosted for MVP,
Smart and Gilas Pilipinas.
“It is only right for the
entire country to recognize the selfless and overwhelming support of MVP and
Smart of Gilas Pilipinas. The journey united the country and gave Filipinos
hope that we can compete with the best in the world” said Ronald Mascariñas,
president of Bounty Agro Ventures, Inc., the company that operates
Chooks-to-Go. “We are extremely honored to be given the chance to participate
in this glorious quest of MVP and Smart to regain Philippine basketball
supremacy in Asia. We are optimistic that Gilas Pilipinas will qualify in the
2020 Olympics, wow the world with the Filipino brand of basketball and instill
pride among the Filipino people.”
#ManokNgBayan set the stage for
another momentous event where three unmatched Filipino favorites team-up for
the sole purpose of making a stronger impact on the global basketball arena. Attendees
also witnessed the return of national team head coach Chot Reyes, the man
behind the electrifying moments during the 2013 FIBA Asia Championships.
With this stronger alliance
comes a renewed hope. And as Filipinos once more, shout “puso” to cheer for
their squad, the country’s bet, they’ll be now rooting for ang mga manok ng bayan.
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