HISTORY™closed
its 2016 financial year as the #1 most watched factual cable channel
in the Philippines in prime among People +16. HISTORY’s solid
performance was powered by an exceptionally strong stable of content,
along with the network’s first HISTORY CON event, which was held at
the World Trade Center in Manila. The network posted its best numbers
ever and delivered stellar ratings in primetime, nabbing the top spot
from its competitors.
The
diverse and compelling lineup of original programming that drove
ratings for HISTORY includes this year’s standout hit, ROOTS,
a four-part historical portrait of American slavery featuring Academy
Award® winners Forest Whitaker and Anna Paquin. The epic mini series
delivered the highest two-hour rating average ever for HISTORY in the
Philippines. Its finale also won its night as the number one show on
English entertainment cable channels for its timeslot.1
HISTORY
scored with a slew of #1 rated programs including the ever popular
STORAGE WARS2
franchise, as well as the second season of survival reality series
ALONE3
and Giorgio Tsoukalos’ new show, IN
SEARCH OF ALIENS4.
A+E Networks™ Asia’s original productions, notably CELEBRITY
CAR WARS and RIDE
N’ SEEK WITH JAMIE DEMPSEY,
included some local flavour with familiar Filipino faces and places,
which also helped fuel audience growth.
HISTORY
further strengthened its position in the Philippines by deepening its
engagement with its viewers and bringing new fans into the fold with
its inaugural HISTORY CON event. The convention brought the brand to
life off-screen, offering attendees a chance to meet HISTORY
celebrities, take part in interactive activities, and get a sneak
preview of HISTORY shows. HISTORY CON was a massive success with
50,000 visitors, over 100 exhibitors, three new World Records and
reaching over 35 million people online over four days in August.
“Thank
you to all our loyal viewers in the Philippines for being so
enthusiastic and passionate about HISTORY and our shows. It was an
incredible year for us but we’re not about to rest on our laurels.
Our Filipino fans can expect even more from HISTORY in 2017 with an
exciting roster of powerful drama, supercharged characters and
returning fan favourites on our channel, and bigger and better
events,” said Prem Kamath, Deputy Managing Director, A+E Networks™
Asia.
HISTORY™ is
available on SKYCable Ch 67; Cable Link Ch. 43; Dream Satellite Ch
30; Destiny Cable Ch 57; and Cignal Ch 125.
# # #
About
HISTORY™ and HISTORY HD™
HISTORY™
and
HISTORY
HD™ are
the leading destinations for entertaining hit series and revealing,
award-winning event specials that connect history with viewers in an
informative, immersive and fascinating manner across multiple
platforms. Programming covers a diverse variety of genres ranging
from real-life characters who bring history to life every day, to
natural history, contemporary history, technology and science, as
well as archaeology and pop culture. Hit series include Kings
of Restoration,
Pawn
Stars, The Vikings, Ancient Aliens,
Duck
Dynasty, Counting Cars, Hidden Cities Extreme and
Ride
N’ Seek. For
more information, please visit:
Homepage:
www.historyasia.com
Facebook
& Twitter: HistoryAsia
1 Source:
Kantar Media, Urban Philippine, Roots Episode 4 premiered on 3 June
2016, 9-11 pm; People +16 averaged 81,427 P16+/Rtg% 1.13 in PTV
homes. Excludes Sports, Movies, and Kids.
2 Storage
Wars franchise #1 on Weekdays 8-9 pm against all Factual and English
Entertainment Channels during premiere timeslots on Thursdays.
Source: Kantar Media, Urban Philippines, all Storage War titles
Mon-Fri 8-9 pm between 1 Jun-31 Jul 2016, People +16 averaged
22,127/Rtg% 0.31 in PTV homes. Excludes Sports, Movies and Kids.
3 ALONE
S2 ranked #1 against all Factual and English Entertainment Channels
during premiere timeslots on Thursdays. Source: Kantar Media, Urban
Philippines, ALONE S2 aired on 21 April-28 July except 2 June,
Thursdays 9-10 pm, People +16 averaged 25,680/Rtg% 0.36 in PTV
homes. Excludes Sports, Movies and Kids.
4 IN
SEARCH OF ALIENS ranked #1 against all Factual and English
Entertainment Channels on Wednesday nights. Source: Kantar Media,
Urban Philippines, IN SEARCH OF ALIENS aired on 1 June-27 July,
Wednesdays 11 pm-12 mn, People +16 averaged 17,633/Rtg% 0.24 in PTV
homes. Excludes Sports, Movies and Kids.
About A+E Networks™
Asia
A+E Networks™ Asia is owned
by the award-winning, global media content company, A+E Networks™,
which is dedicated to offering consumers a diverse communications
environment ranging from television networks to websites, to home
videos/DVDs to gaming and educational software. A+E Networks Asia is
comprised of Lifetime™, HISTORY™, FYI™ (formerly bio.®), H2™
and Crime & Investigation™. A+E Networks Asia operates and
distributes its portfolio in Singapore, Malaysia, Brunei, Hong Kong,
Fiji, Macau, Taiwan, Korea, Cambodia, Indonesia, the Philippines,
Papua New Guinea, Palau, Myanmar, Laos and Thailand. Globally, A+E
Networks’ channels and branded programming reach more than 330
million households in over 160 countries.
*This is Press Release
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